Très Parisien. La Mode, Le Chic, L’Elégance

anonymous, 1920

Très Parisien promoted itself as chic and elegant. Between 1920 and 1936 it presented creations by such couturiers as Chéruit, Premet, Philip et Gaston, and Lanvin. The young, svelte models are all ultra-modern, shown talking on the phone, smoking and playing tennis. The illustrations also show that over the course of the 1920s, skirt lengths had risen to just below the knee, before dropping back down to calf length in the 1930s. The small plates were printed on transparent paper using a stencilling technique known as en pochoir and then hand coloured; many of them are unsigned. The signature ‘Joujou’ belonged to Germaine Paule Joumard, who was the director of Très Parisien, as well as one of the magazine’s illustrators.

  • Artwork typemodeprent
  • Object numberRP-P-2009-3982
  • Dimensionsheight 271 mm x width 181 mm
  • Physical characteristicszinkografie, met sjablonen en de hand gekleurd, penseel in goud, tekst in boekdruk

Identification

  • Title(s)

    Très Parisien. La Mode, Le Chic, L’Elégance

  • Object type

  • Object number

    RP-P-2009-3982

  • Description

    Ontwerp van Madeleine-Madeleine. Avondjurk(?) met sleep, bij de taille en rok versierd met wijnranken. Accessoires: hoofdband, pumps. Prent uit het modetijdschrift Très Parisien (1920-1936).

  • Inscriptions / marks

    • caption: ‘(Création Madeleine-Madeleine) / Bacchante / Une ligne parfaite et l'évocation de toutes les splendeurs de l'automne en cette création de grand art.’
    • title: ‘"Très Parisien" / "Hiver 1920"’

Creation

  • Creation

    • printmaker: anonymous
    • fashion designer: Madeleine-Madeleine (mentioned on object)
    • supervisie: G-P. Joumard, Paris
  • Dating

    1920

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Material and technique

  • Physical description

    zinkografie, met sjablonen en de hand gekleurd, penseel in goud, tekst in boekdruk

  • Dimensions

    height 271 mm x width 181 mm


This work is about

  • Subject


Exhibitions


Acquisition and rights

  • Credit line

    On loan from the M.A. Ghering-van Ierlant Collection

  • Acquisition

    gift 2023-12-14

  • Copyright


Documentation

  • M.A. Ghering-Van Ierlant, Het bijeenbrengen van een collectie kostuum- en modeprenten gedurende de jaren 1970-2009, Breda 2016.


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